ON A GREAT MACBOOK AIR ACCESSORY

JUDGING A NOTEBOOK BY IT'S COVER

There's already a cool accessory available for Apple's new Macbook Air, as Engadget reports:

" Sure, we all got a chuckle when Steve casually pulled the MacBook Air out from within a manila envelope on stage, but we didn't exactly expect to-be owners to snag one from the supply cabinet and put it to use.

Nevertheless, the quick-thinking duo that is Jona Bechtolt and Claire L. Evans had an idea to riff on Apple's and create -- surprise, surprise -- a fully functional case resembling a manila folder.

Reportedly, this sleeve is handmade from "durable upholstery-grade vinyl and lined with fuzzy, soft fleece," which should protect your forthcoming MBA from all but the nastiest of bumps. Supposedly, you can pre-order one now for $29.95 and expect it to arrive right alongside your new micro-rig,.."

Airmail...what a great name for the product!  Not to mention the terrific name for their web-site, Manilamac.

Even Apple's first ad for the MacBook Air features an inter-office envelope, and a great song (New Deal by Israeli artist Yael Naim).

As someone who's long used  inter-office envelopes as a make-shift briefcase at the office, the whole fit a notebook in an envelope thing really hits the mark.

Of course I've ordered an Airmail inter-office sleeve for my pre-ordered MacBook Air, expected to arrive in 2-3 weeks.  I even bought Yael Naim's album to hold me in good over until both the notebook and the sleeve arrive.

After all, the ingenuity, chutzpah and time-to-market drive by these two young entrepreneurs deserves to be rewarded.  I may even order another Airmail, as a backup.

Comments

[Crawford]

Excellent!