LOOKING GOOD
If you want to see the latest product from a venerable vendor of high-end digital SLR cameras, check out this announcement on Hasselblad's just-announced lineup via Letsgodigital.com:
"Hasselblad H3D II Digital SLR : Hasselblad’s H3D line of products achieve a new level of digital maturity and integration with the launch of the H3D-II, the fourth iteration of the camera system and one that can now justifiably lay claim to be the world’s finest digital SLR camera.
Offering unsurpassed image quality delivered through an outstanding combination of hardware, software and lenses, the H3D-II is the clear leader in the high-end DSLR category, now a recognized segment of the photographic market."
As you'd expect, this thing isn't cheap:
"The H3D-II is available immediately worldwide through Hasselblad’s national subsidiaries and channel partners with a retail price of 26.500€ for the H3D-39II, 21.500€ for the H3D-31II, and 17.900€ for the H3D-22II, excluding tax."
So it's either a nice car or a camera.
But the coolest feature of the system from my perspective is the following integrated GPS capability:
"Hasselblad H3D-II - Global Image Locator
Demonstrating Hasselblad’s drive for continuous technical innovation, the Hasselblad H3D-II also features Hasselblad’s Global Image Locator (GIL), a unique integrated GPS product that automatically records the camera's exact geographic co-ordinates at the precise moment of image capture.This data is integrated into the metadata of a specific image file and used together with the Hasselblad's new imaging software, Phocus, to allow images to be located on a map or found in a computer file system using the GPS coordinates as a search term. All the image files shot or stored in a specific location can be easily identified and found.
As a direct link to Google Earth has also been built into Hasselblad’s Phocus software, it is also possible to establish via the internet what image files were captured at any particular location. With Google’s functionality, the user can also view their GPS tagged images, “fly” between them and even into them."
How cool is that? Can't wait for it to be available in my $300 digital point-and-shoot.
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